IMC alumnus ranked 5th in RMP Certification Exam

By UA&P Alumni

Lorenzo Jabeguero (Master of Arts in Communication Major in Integrated Marketing Communications, Batch 2010), ranked 5th in the Registered Marketing Professional (RMP) Certification Exam Batch 2012-2013 given by the Junior Achievement of the Philippines, Inc. (JAPI) with Chartered Association of Marketing and Business Professionals (CAMBP).

Two other UA&P alumni, Mark Henry Camacho (Integrated Marketing Communications, Batch 2010) and Mae Kristine Uy (Management, Batch 2012) also passed the said exam.

The RMP Certification Program is a certification examination developed by top industry practitioners and reputable academic partners, Pearson Higher Education and Mc-Graw Hills Education. It measures marketing students’ knowledge, analytical skills, creativity and problem solving ability through a theoretical exam and case analysis. The examination covers the subject areas of Marketing Management, Sales and Sales Management, Services Marketing, Advertising, Integrated Marketing Communication, Brand Management, and E Marketing.